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Is free good?
With open source starting software becoming an everyday item – and one that we readily embrace – is it becoming disruptive for business? An article from Computerworld by Larry Borsato (The Industry...
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Love technology, just don’t want to be a geek
We know how empowering technology is in our everyday lives as well as our small businesses – and it seems that girls do as well, but they just don’t want a career in it. I think this is astounding –...
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Marketing gone mad?
I read in the Sydney Morning Herald that live goldfish are being sold as keyrings in China. The goldfish are trapped inside a sealed plastic bag attached to a keyring. They are being sold to the...
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Businesses – Get with the social networking program
It seems that social networking sites are still the domain of consumers who are motivated by personal needs and a desire for entertainment, although businesses need to start paying attention. Gartner’s...
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We are looking for a great PR account manager
Looking to expand your horizons? Want the opportunity to shine? Want to be mentored to achieve brilliance? This a great opportunity to do some really interesting work within a small team so you can...
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Sony Vaio and the carry case saga
Anyone following me on twitter for a while will know I was very excited about getting a new laptop. I ended up buying a Sony Vaio on advice from my IT guy. The Sony Vaio comes in a number of colours,...
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Nestle moves to social media
An interesting article in The Australian regarding Nestle latest advertising campaign, they are only using social media. No traditional media will be used in the campaign. This is a really interesting...
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Have a drunken photo on your Facebook page?
I was speaking to a friend the other day and she mentioned that she is going to start looking for a new job. Sending off a CV and giving a few reference contacts isn’t all that happens now. Recruiters...
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Getting the best parking spot
Last week I went to a conference at Sydney Convention Centre and when I walking back to my car I noticed these two car parks. They were right next to the lift – so were great parking spots. In doing...
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Twitter and Telstra don’t mix
It appears that Telstra has faced a backlash with their Twitter service. They were using Twitter to monitor Twitter feeds for customer issues and then proactively offer support. Other companies have...
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